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We Finally Made it to 2021—Now What?

Well, 2020 was a long and challenging year. It’s over! But just because the calendar flipped doesn’t mean everything is suddenly fine. In this episode of the Growth Equation podcast, Brad and Steve discuss an interesting behavioral science concept called the “fresh start effect,” which says people tend to start aspirational behaviors on Mondays, the first day of a new month, and certainly at the beginning of a new year. From there, they talk about the importance of tempering expectations in the now while, at the same time, being optimistic for the future. For example, with COVID-19, though everyone is (rightfully) excited about vaccines, the truth is that we just got to mile 20 of a marathon. This is not the time to celebrate; it’s the time to dig in, knowing the celebration is down the road. Finally, they conclude by discussing individual goals for 2021 and various insights, self-talk strategies, and practices that can help you stay on the path and achieve them.

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